The iconic Italian eyewear brand celebrates its 2013 Collection in a very secret place. “Life is a Parade” is dedicated to the inner explorer. Its a matter of how we perceive, mix, smash and create a universe of our own. Its the power to experiment and embrace the unknown.
Client: W Eyewear by Marcolin
Agency: McCann Worldgroup Italy
Production Company: abstr^ct:groove
Production designer and Production Support Company: Los Bones (Colombia).